Concept, design, illustration, and art direction for the Fall creative campaign at Starbucks in 2020.
A comprehensive guide was established documenting proper usage for each asset.
Designers: Lauren Cartmell
Writers: Megan Oost
Creative direction and a toolkit was provided for activation across social channels.
I designed and illustratated the Thanksgiving Blend and Via Pumpkin Spice Latte coffee packaging for the season.
I localized the packaging and set up print files.