Starbucks Rewards

Art direction and design for Starbucks Rewards.


Following the rebrand of the Starbucks Rewards loyalty program, the visual expression needed an update to speak to new program changes, and reach a wider audience.
CD: Gary Jacobson, ACD: Suzie Reecer
Designers: Lauren Bluher, Bonita Frey, Hansel Doan, London Dewey
Writers: Stef Hu, Grace Gabel

Rewards Acquisition
Concept, design and photography art direction for an Instagram and Snapchat campaign.

Digital Banners Ads

Design for evergreen acquisition assets.

Creative Expression Scale